The DPDP Act (Data Protection and Digital Privacy Act) is a law to protect individuals' personal data and ensure their privacy in the digital world. It establishes clear rules for how businesses and organizations collect, process, and store personal information without compromising the individual’s data.

The DPDP Act ensures that user’s personal data is kept secure, prevents unauthorized access or misuse, and empowers individual with the right to control how the data is used. It helps to protect the individual from privacy violations and gives user more control over personal data digitally.

Personal data includes any information that can identify a person, such as name, address, phone number, email, financial details, or even biometric data like fingerprints or facial recognition data.

The DPDP Act mandates that organizations must collect individual personal data only for legitimate purposes, keep it secure, and not retain it longer than necessary. One can also have the right to request access to individual’s data, ask for corrections, or even demand its deletion in some cases.

Individual rights include:

◦ Right to Access: Request a copy of the personal data that organizations have collected about the person.

◦ Right to Correct: If any of individual personal data is incorrect, the person has the right to ask for corrections.

◦ Right to Delete: One can request that the personal data should be deleted, especially if it is no longer necessary for the purpose for which it was collected.

◦ Right to Consent: Individual must give explicit consent for organizations to collect or process personal data.

◦ Right to Withdraw Consent: Also, one can withdraw consent at any time if the digital users no longer want their data to be used.

Under the DPDP Act, individual has the right to:

◦ Opt-out of data sharing with third parties.

◦ Manage preferences regarding marketing and other communications.

◦ Request a copy of the data collected and challenge any incorrect or unauthorized uses of personal information.

• If one thinks their data rights are being violated, one can:

◦ Contact the organization that holds their data and request clarification or corrective action.

◦ Lodge a formal complaint with the relevant data protection authority or regulatory body under the DPDP Act.

If a company fails to comply with the DPDP Act, they may face fines, penalties, or legal action. Individuals also have the right to take action if their data privacy is violated.

No. Organizations must obtain the person’s explicit consent before sharing personal data with third parties, unless there are legal reasons or contractual obligations that allow them to do so.

Person can report any unsolicited messages or calls that use the user’s personal data to the relevant authorities, and request that the data be removed from such marketing databases under the DPDP Act.

Businesses must implement strong data security practices, conduct regular audits, and train staff to ensure that personal data is handled properly. They must also provide clear information to users about how their data is used and obtain consent before collection.

Yes, one has the right to request a copy of the personal data that any company holds about them. Companies must respond within a reasonable time and provide the information in a readable format.

Apps and websites must comply with the DPDP Act by informing the individual about the data they collect, how it will be used, and obtaining user’s consent. They must also provide easy options for digital user to manage or delete personal data if one choose to do so.

If one think their data rights have been violated, they can first contact the organization holding their data and raise concern. If one is not satisfied with their response, person can file a complaint with the relevant data protection authority, who will look into the issue and help resolve it.